OK Go, an LA-based rock band, makes some of the most creative music videos you’ll ever see, from the treadmill video that amassed over 50 million views on YouTube to their gigantic Rube Goldberg machine one that dropped jaws around the world. Their video for the song “End Love” is yet another display of pure creativity, as they blend stop motion and slow motion techniques in strange and awesome new ways.
The song’s lyrics deal with the sorrow period of time after the end of a relationship. The video for the song features the band performing over a continuous 18-hour shot along with nearly 200 hours of additional footage, with both time-lapse compression and expansion used to reduce the footage to a four-minute video. OK Go is pretty much the Pixar of music videos.
“they blend stop motion and slow motion techniques in strange and awesome new ways.”